Product Designer focused on digital experiences that connect people, technology and storytelling.
Hi, I’m Lucila Marti, a Product Designer based in Spain focused on creating user-centered digital experiences through strategic thinking, visual design and accessibility.
//GOWER
In a society that has integrated the extreme of perfection as normality, which makes us believe that by fitting into predetermined molds we will be happy, GOWER is born as a brand that vindicates and celebrates authenticity and difference.It aims to empower and help women through sport, not putting the focus on this as a means to get a body, but as a means to look inside and find what you really want to be and do.The brand has as its initial focus a running App with which it aims to connect,generate community and help women feel good in their own skin.
//MAREALTA
MareAlta is a magazine created for the students of the EASD (Escola D’Art Superior i Disseny de València).In this edition, the magazine focuses on interviews made to former students, where they talk about their experience when starting in the working world and what were their first steps in this chaotic path of starting a job.With a minimalist style and alluding to the name of the magazine, it is intended to represent how finishing university can be a huge sea of doubts.
//BOLDER
Bolder is a sportswear brand dedicated to women, creating authentic and accessible activewear for all.We go beyond standards, challenging conventions and building a community where every woman can express herself freely, without labels. At Bolder, we don’t settle — we make a difference.